Yamaha Acquires Line 6 -
Yamaha Corporation and Line 6, Inc. announces a definitive agreement for Yamaha to acquire Line 6, a leading manufacturer of innovative solutions for musicians. The acquisition expands Yamaha’s portfolio of modeling guitar processing products as well as pro-audio equipment, and offers new and exciting opportunities for accelerated growth for both companies.
Line 6 products have been at the cutting edge of digital audio development for musicians and audio professionals since the company pioneered the digital modeling guitar amplifier in 1996. Line 6 continues to deliver innovation and excellence across its industry-leading portfolio, including POD® multi-effect processors, digital effects, guitar amplifiers, modeling guitars, a range of professional instrument and microphone digital wireless systems, digital live sound mixers, speakers, as well as iOS interfaces.
Under the terms of the agreement, Yamaha will operate Line 6 as a wholly owned subsidiary to fully realize the compelling opportunities for the two brands with Line 6’s operations continuing as before and its management team remaining in place.
“I am very happy that Line 6, which has been creating innovative products and creating new market opportunities consistently over its history, will become a member of the Yamaha group. We look forward to accelerating our growth strategy by pursuing the beneficial effects from both companies and by utilizing Line 6’s core brand power centered on guitarists that is so highly regarded worldwide as well as its unique technology, planning and development capabilities” said Mr. Takuya Nakata, President of Yamaha Corporation.
“For over 30 years of developing products, and even further back to my earliest memories as a developing musician, Yamaha has been the brand for which I have always had the most respect,” said Line 6 co-founder and Chief Strategy Officer Marcus Ryle.
“Yamaha has consistently set the standard in our industry for quality and innovation, and I am very proud for Line 6 to now be a part of this incredible legacy.”
"Yamaha’s acquisition of Line 6 will help accelerate the realization of our vision to drive innovation for musicians across the globe,” said Line 6 CEO and President Paul Foeckler.
“We’re proud that Yamaha recognizes the innovation and value in our people, IP and processes and we’re excited about the opportunities ahead to expand our reach”
More at: uk.Line6.com