NEWS

GHS Strings Adds Innovation Brand

Published 4 years ago on May 24, 2019

By Jonathan Graham

World renowned Innovation stand-up bass strings, which have until recently been manufactured in the UK, have found a new home with GHS Strings in the USA. The specialist machinery, unique non-metallic cores and original winding materials have been combined with our experienced workforce using the original hand spun manufacturing specifications to seamlessly reproduce traditional Innovation Bass Strings.

GHS will now add Innovation strings to its line up as both manufacturer and worldwide distributor of the Innovation brand of strings for stand-up bass that includes orchestral, jazz, bluegrass and rock-a-billy. GHS has a proud lineage dating back to 1964, over the years producing a huge number of various products for bass guitar, acoustic and electric guitar, ukulele, banjo, dulcimer, bajo sexto, and much more.

As one of the largest producers of music string products in the world, we anticipate that our lengthy background in manufacturing strings, combined with the Innovation traditions will guarantee that Innovation will continue to be a unique offering in stand-up bass strings,” remarked GHS President Russ McFee.

The Innovation products will be available through GHS and its distributor and retailer base as GHS implements full manufacturing production in Battle Creek, Michigan.


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