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NAMM 2016: 660 Guitars Unveils Viking Guitar at NAMM

(PRESS RELEASE): 660 Guitars announces the introduction of their new Viking model guitar for 2016.

The Viking, as well as 660 Guitars, will make their debut at the 2016 NAMM (National Association of Music Merchants) trade show in Anaheim, California this January. Customers can place orders directly from the factory while they work to establish dealers and distributors worldwide. The Viking is among 660 Guitars’ up and coming robust line of American-made instruments, featuring all-aluminum bodies and graphite/carbon fibre necks.

The 25.5” scale Viking design captures bold engineering and modern playability, while maintaining the principle build features consistent in all 660 Guitars, weighing 7.25 pounds. Handcrafted with USA parts, the Viking’s body is constructed from one piece of aircraft-grade aluminum, paired with a shallow-oval 16” radius solid graphite/carbon fiber neck. The finish is a resilient powder coat, available in multiple color options. The bridge on the Viking is a Hipshot USA Bridge, and Kahler Tremolo is also available. The pickups are 16.50K DiMarzio Dominion humbuckers with ceramic magnets; this model has adjustable pick up positions to change the sound of the guitar. The Viking is fitted with Sperzel Sound-Lock Tuners and series/cut/parallel wiring. Smoked acrylic black glass is standard for the rear cover plate. Hennessy strap locks are standard, and the guitar ships in an RB Aero low-profile case.  

660 Guitars was forged on the friendship of builders Drew Emory and Myke Wilkerson, both independent builders and guitarists, who found they shared the same ideas in constructing guitar bodies out of metal, namely aircraft-grade aluminum. Their primary goals were to create a product that had a reliable body that would not break and to always keep the guitarist in mind.  Aluminum is an extremely rugged and durable building material, and offers the guitar world a change from traditional wood construction. The results are warm and resonant guitars with tank-like construction, and minimal weather-related issues.

Traditional instruments are subject to wear and damage due to many issues including humidity, airline handling, transportation, and general use. The Viking, along with all of 660 Guitars’ instruments, is handcrafted with pride in the USA, precision engineered, and built to exacting standards to minimize maintenance and downtime, while ensuring the instruments last for generations.

For more information on 660 Guitars' Viking Guitar.

Issue #49

Andy Timmons

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