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£5000 Music Business Scholarship to be won with ATC Management and the Institute

£5000 Music Business Scholarship to be won with ATC Management and the Institute -

London's Institute of Contemporary Music Performance is proud to announce its partnership with leading artist management firm ATC Management to provide the ATC MusicBusiness Scholarship. ATC's forward thinking approach to artist management and development makes them the ideal partner for the Institute's innovative music business curriculum. ATC's artist roster includes Faithless, Eliza Doolittle, Hadouken, Fink, Ethan Johns, and Kwes.

The ATC Scholarship will provide one deserving student with a fully funded place on the one year Higher Diploma in Music Business course (equivalent to the value of £4,950) to be taught at the Institute, London. The Music Business courses at the Institute are designed and delivered by leading music industry professionals and offer a unique opportunity to learn and apply management principles and business skills through working alongside talented artists and composers. The ATC Scholarship and wider collaboration brings the reality of the commercial music industry into the classroom from day one.

As part of the partnership, ATC will provide a panel of experts to judge and decide on the winner of the scholarship. The winning student will also get the opportunity to spend time working at the ATC London offices gaining experience and learning directly from the professionals.

In addition to the Scholarship, ATC will also be providing guest speakers throughout the year to teach on the Music Business course. Students will get the opportunity to learn first-hand about the processes specifically involved in the artist management side of the music industry.

Music Business Programme Leader Ken Foreman added: "ATC is one of the leading artist management companies at the forefront of the new music industry. They are driving hugechanges in the methods by which young talent is scouted and how careers aredriven forward from a business perspective.  We are extremely pleased to welcome them as part of the fabric of the new business school."

Hopeful applicants wishing to apply for the Scholarship will need to submit a 1000 word business case for a new music business idea or concept. Proposals will be judged on their creativity and viability. For more information about the ATC Music Business Scholarship or the Higher Diploma in Music Business course, please contact the Institute directly:



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